I’m well aware that the word collaboration causes many people to shudder. Believe me, I’ve been haunted by projects gone awry because of long meetings, dominating personalities, group think, or design by committee. I’ve been on the road to Abilene, and these experiences taught me to dread group work.
It’s true that collaborative efforts can be lousy and unproductive. But this doesn’t mean the idea of collaboration in itself is the problem.
As a writer, I love to collaborate. I know this sentiment is quite countercultural for the writing breed. Before I fell for collaboration, I’d throw on headphones and get lost in the cadence of my own voice instead of inviting other writers into my process. And when I came out of my hermitic retreats, it was tough to see how the ideas of an outsider could fit into my polished prose. I produced something great, thank you; I’m taking no comments at this time.
But, even though it’s in my nature to be the lone authoritarian of my written words, I’ve come to see that when I let other writers in, we produce something better than I could have alone. And because I want my writing to be its best, I now try to collaborate as much as deadlines allow (even if it drives fellow writers bananas).
Here are 6 truths that changed my mind about collaboration:
It makes me a better writer
We have a team of great writers here at Bethel. Whenever I let them speak into my work, I learn something valuable. With each revision and draft, I get more practice. And with more practice comes better first drafts.
It produces a useful product
In the end, what I write for Bethel is not about me.
I should care chiefly about creating the best product for my readers, audiences, and users, even if it means letting go of phrases I love. Having someone else read and speak into my work helps me focus on the bigger picture to make sure the words I’m choosing match the priorities of the project.
It creates consistency
Writers have a voice, a method, an approach to their writing that allows who they are to peek through. They have strong preferences about style and word choice. They believe in right and wrong.
But writing for Bethel requires that I quiet my voice and push aside partiality for the sake of the brand I represent. When other writers dig into my work, they take out the stuff that embodies too much of me and not enough Bethel.
It builds trust
I know I’m flattered whenever a teammate asks for my help. It validates my skills. It makes me feel valued, wanted, and appreciated. And I’m more eager to ask them for help in return because we’ve established an understanding that it’s okay to be vulnerable. It’s okay to have questions. It’s healthy to rely on others and to support them in return.
It strengthens relationships
The pressure to write something useful each day is daunting, stressful, and draining. If I didn’t have such insightful and caring teammates, I’d be nearing the end of my marketing stint. So I involve my colleagues in my work because it creates meaningful conversation that builds our bonds. And it’s these relationships that keep me coming back to work each day.
It broadens my thinking
It’s easy to fall into familiar patterns for approaching the same content year after year for the same audiences. But when I invite a new voice to speak into my work, someone who has less history with what I do, they can help me break out of routines and habits. They free me up to take risks that might produce something incredible.
Ultimately, I do better work when I invite others to help me out. Sure, there’s often heated editorial debate and disagreement, but I believe the benefits of this tough work far outweigh the complications. And I always have a few personal side projects going just to feed my domineering tendencies.
So instead of shying away from feedback, I’ve learned that my work’s more fun when I have colleagues eager to pitch in and produce something great—together.