Fall Web Update
The start of the fall is a crazy busy time for Web Services. We have many projects that we’re kicking off and on top of that it’s our busiest time of year for maintenance and support. With all that’s going on it’s sometimes hard for our community to keep track of where things are. So at the start of a new semester I liked to take the time and update you all.
Academic Website Project
This fall we are switching up our strategy for academic departments and programs. In the past we would kick off 3 departments and work with them until we had their sites complete. With faculties’ crazy busy and ever fluctuating schedules we’ve realized this isn’t as productive as we had hoped. It’s simply taking us too long to get done with these sites. So starting next week we are going to be putting more academic sites in the hopper. We’ll give faculty more time to complete them at their own pace and it should speed up the process for those faculty who have more time to devote to their website. We realize this creates a lot more overhead on our part to keep track of all of the moving parts, but we think the payoff is worth it. If you’re curious as to what’s next, check out our academic progress anytime. Our goals is to have everyone in the queue or finished by the end of spring semester.
Office Websites Project
As with academic departments we are making good progress with our office migration. This fall we will add 3 more to the mix and then be just a handful away from having worked with everyone. We have a number of offices who are using the webkit to help build their sites and this seems to be working well.
This fall we kicked off a long awaited HTML email system that allows us to coordinate the delivery and subscription of all our email. Check out Tim’s launch post to see the details.
Analytics and SEO Efforts
This past year we really ramped up our SEO efforts in order to extend the reach and reputation of Bethel’s online presence. This August was the first time we had year over year date to check our progress. We where shocked at our progress. In August alone we drove over 35,000 new visitors to our site. Thats a 41% increase in visitors and we had even better results in our schools. For example our Graduate school saw a 114% increase in traffic.
All in all we are happy with our progress. Would we like to get more done?… Yes. But we keep plugging along intentionally and with the right priorities and I’m excited to see where we will be next fall.